Ghanaian veteran musician, Rex Omar has written on Facebook that most artiste managers here in Ghana are just errand boys and that only a few of them are really managing musicians.
Rex noted that real managers must generate at least 60% of income to his artiste but unfortunately, we don’t have those in our part of the world.
He’s saying this at the back of Stonebwoy’s comments on UTV that artiste managers need to provide certificates for their trade.
In response to this, Rex wrote:
” Most artiste managers here in GH are just errand boys, only very few are managing their artistes. Any manager who cannot generate at least 60% to your revenue stream in line with your businessplan if any is not worth your time as an artiste. Real artiste managers get the business done based on a strategic plan, ie getting booking agents, publishing deals, recording deals, endorsement deals, developing the said talents, financial management deals etc. They must be people with clout and connections in both the local and international music industry and we don’t have many of such in this country unfortunately.”